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Woman outside with a gray drawstring sportpack

Not-your-average sportpack: Promotional drawstring bags that go beyond the basics

Sportpacks are a classic go-to promo—and for good reason. Consider that 43% of consumers would keep and use a promo bag for two years or longer (PDF) opens in new window. A promo bag generates 1,940 impressions over its lifetime.

43% of consumers would keep and use a promo bag for two years or longer.

Drawsrting Bag

Promotional drawstring bags are easy to carry, budget-friendly and super versatile. And if you think “you’ve seen one, you’ve seen them all,” think again. Today’s sportpacks come with all kinds of features and in all kids of styles that take them from ordinary to standout.

Chill out

Keep snacks and drinks cold and your brand looking hot. Use insulated sportpacks as picnic kits at company outings or as summer swag bags for outdoor festivals. Hosting a lunchtime learning session? Pack a cooler backpack with sandwiches and surprise employees with a branded bonus they can reuse every day.

An eye-catching drawstring cooler is great for charity golf tournaments. Just load it up with snacks and drinks for a ready-to-go refreshment station. Slip your organization’s information in the front pocket to help stay top-of-mind after the event.

Go clear

Clear sportpacks are a smart pick for stadiums, schools and concert venues where security checks are part of the experience. They make branding front-and-center (literally) while showing you’re thinking ahead.

Use clear promotional bags as a free gift with purchase for bigger-ticket items, like season passes. Or pre-pack a customized clear sportpack with lanyards, badges and event guides for conference attendees who need a fast track through venue security. They’re also ideal for new student orientation, helping incoming freshmen stay organized from day one.

Play around

Want to spark a smile? Get creative with your promotional drawstring sportpack. Toss standard shapes to the curb and hand out bags shaped like soccer balls, lions or racoons. Choose a shape that fits the theme of your event or just pick something cute or fun that will appeal to audiences of all ages.

Hand out baseball sportpacks at fan appreciation nights where team spirit runs high. Or give out dinosaur sportpacks when young participants in a library reading program hit a milestone. It’s sure to be something they’ll want to check out! Standing out a crowded trade show is tough. Companies with an international focus can hand out globe sportpacks to attract extra attention.

Step it up

Premium materials. Name-brand appeal. These sportpacks are the top-shelf versions of your favorite promo bag. Show appreciation for hard-working team members with Under Armour® and Nike® packs. Slip a couple of free tickets to a local sports game inside to create added buzz.

Sportpacks made with recycled cotton are the perfect way to leave a lasting positive impression on prospects. Welcome new hires by gifting them a sturdy yet stylish drawstring sportpack equipped with an interior water bottle holder.

Outfit sales reps heading to trade shows with sleek sportpacks that are ideal for carrying product sheets, snacks and tech gear while maintaining a professional look. Sportpacks with special features, like multiple pockets and a padded bottom panel, make great milestone celebration gifts worth showing off.

Pick your pack with purpose

From practical to novelty to name brand, these not-so-average promotional drawstring bags show off your brand in a big way. Choose one that fits your vibe, your event and your audience—and help give your brand some serious draw.

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“Ad Impressions Study - 2023 Edition.” ASI Central, 2023, media.asicentral.com/resources/Ad_Impressions_2023.pdf opens in new window

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